Almost four decades ago, in 1975, Mr. Meir Mordechai founded Morel, inspired by his love of music and motivated by a dream – to create a loudspeaker that would capture the magic in music in the most natural way.
His life-long quest resulted in successive generations of speakers and audio drivers that consistently set new standards for superb sound quality.
The Morel brand (derived from Mordechai Electro-acoustics) has become an annual recipient of “Best of” awards for home and mobile sound reproduction.
Loudspeakers can be compared to musical instruments. While there are many producers of musical instruments of all kinds, only a handful succeed in making the sound that moves and hypnotizes the listener, the sound that captures the magic of music. That’s the magic of Morel.
Producing loudspeakers that deliver that magical feeling requires more than just advanced technology or the latest industrial tools. To reach the zenith of the listening experience, the human touch is an absolute necessity.
Each Morel product is assembled by hand and extensively tested – undergoing seven different quality tests – to ensure that it meets the highest standards. The personal knowledge and proprietary know-how, gained by Morel’s dedicated team over three decades of experimenting with sound, permeate all its products.
Over the years, Morel has developed an enviable reputation for technological innovation and design excellence. Morel drivers, including tweeters, midrange, and woofers are utilized in some of the most demanding, high-end products around the globe. Morel products and sound systems are sold in the home hi-fi, home theater, and mobile audio markets in more than 55 countries worldwide. Morel’s subsidiary, Morel America, was founded in 2004.
In-house design, R&D, and manufacturing under one roof enable Morel to deliver unprecedented quality at competitive prices. Unlimited by design constraints and boosted by years of experience in manufacturing its own drive units, Morel can offer the latest acoustic technologies which provide a lifetime of esthetic and listening pleasure for our customers.
Morel’s range of home audio systems combines sonic performance with design excellence. Every Morel product carries the Morel stamp of quality: a distinctive blend of technological innovation, daring design, and superb sound.
Morel systems make a statement about lifestyle choices: some designs are so unique they are considered masterpieces in their own right, while others blend smoothly into the background, relying on their excellent sound quality to make their presence felt.
Morel’s range of components and component systems caters to every car audio need. Morel is renowned for its high-performance automotive OEM products for the car aftermarket hi-fi industry including two- and three-way systems, coaxial speakers, and components.
Morel has dedicated years of R&D to developing unique technologies that overcome the limitations of car audio and offer exceptional performance. The mark of a good speaker is its ability to transform recordings into “live” performances. Morel’s car audio systems hit the mark every time.